DANKUNG is a true believer of product description video | dankung.com

DANKUNG is a true believer of product description video

According to McQuivey's Forrester study, How Video Will Take Over the World, “Video is worth 1.8 million words.” 1.8 million words, exactly. His reasoning is simple: if “a picture is worth a thousand words, then a video has to be worth at least 1.8 million words.

'1.8 million words' is a huge number. Dankung believes the product description video provides much more contents and value than text and image product description. Video displays more dynamic, interesting and effective presentation.

Dankung thinks that high quality, concise, informative explainer videos are important to users—maybe even worth millions (of words). Users want helpful content that can get know the product functions and answer their questions in seconds, and video is still the only way to do that.

According to our survey, users are happy and more inclined to watch a short video rather than read a long body of text.
This is why DANKUNG shoots videos for almost all products.

Hope you enjoy watching our videos and get familiar to our products with easiness and fun.

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